Pratt Display has won three awards at a major industry event honoring the most innovative and effective in-store and point-of-purchase displays.
Our team won one Silver and two Bronze awards from POPAI, the global association for marketing at-retail, at its 2015 Outstanding Merchandising Achievement (OMA) competition in Las Vegas.
The judges’ committee – comprised of industry manufacturers, retailers and brand marketers – scored entries based on how well they conveyed the marketing achievements noted in the answers to 10 scoring criteria questions.
Our winning displays were:
- L’Oreal Butterfly Effect Mascara Étagère (Drug Store Retailer category) – Silver
- Olay Luminous End-Cap (Hair & Skin Care category) – Bronze
- Schick Hydro Sensitive Endstand (Mass Merchandise Retailer category) – Bronze